s ="(case when Campaign='Back to School' and VariableName='Total_FB_Spend' then VariableValue else 0 end) AS Back to School_Total_FB_Spend,(case when Campaign='Back to School' and VariableName='Total_FB_Imp' then VariableValue else 0 end) AS Back to School_Total_FB_Imp"
(case when Campaign='Back to School' and VariableName='Total_FB_Spend' then VariableValue else 0 end) AS Back to School_Total_FB_Spend,(case when Campaign='Back to School' and VariableName='Total_FB_Imp' then VariableValue else 0 end) AS Back to School_Total_FB_Imp